ICO Today Magazine News
The animation market in Japan exceeded 1.8 trillion yen in 2015 amidst a record-breaking pace of sales over three consecutive years. The expanding market trend continues, putting annual value within reach of 2 trillion yen. Through the rapid penetration of VOD and other services future-forward, the distribution of Japanese animation content abroad is expected to increase; in turn, this growth will fuel the population growth of cosplayers around the globe. The cosplay and associated markets (enthusiastsʼ groups, cosplay apparel, maid and cosplay services) have actually grown year on year to comprise a market today of 130 billion yen. The portrait lighting function implemented on the iPhone8 (announced on September 13, 2017) and other advances to mobile cameras as of late suggest that the creative activities of cosplayers will occur more and more within an immediate armʼ s reach. Alongside these recent trends described above, the cosplay platform AMPLE! launched in 2012 under the mantle of bringing people all around the world together through cosplay and has grown to host 70,000 photos posted by subscribers in 70 countries. With the goal of evolving AMPLE! beyond a global cosplayer community through the introduction of AMPLE! Coin (ACO), a proprietary cryptocurrency, funding will be instituted through an initial coin offering (ICO).